Branding

Guaica

Guaica Fashion Group represents a group of fashion stores for women and men.

Country

Venezuela

Type of project

Logotype

Duration

2 weeks

Software

Adobe Illustrator

Problem

The main objective was to create a branding that reflected elegance and professionalism, with a memorable and distinctive design. We sought a color palette that included beige, white and black, reflecting a sophisticated and modern style.

Solution

Our solution began by maintaining constant communication with the client to deeply capture their ideas and the values they wanted the brand to represent. The design was done using Adobe Illustrator, taking advantage of its advanced capabilities to create a precise and elegant logo and branding elements.

Results

Through several iterations and adjustments based on the client's feedback, we arrived at the final proposal that met all the expectations and objectives of the project, we arrived at the final proposal with which the client is extremely satisfied, highlighting that the logo is easy to remember, eye-catching and perfectly reflects the desired elegance.

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